The echoes of the FIFA World Cup 2026 Final, which saw Spain emerge victorious over Argentina on July 19th, may be fading, but the sonic landscape it created continues to resonate globally. Shakira and Burna Boy’s official tournament anthem, "Dai Dai (FIFA World Cup Official Song 2026)," has solidified its position as a dominant force in global music, maintaining its grip on the Billboard Global 200 for a remarkable fifth consecutive week and extending its reign on the Billboard Global Excl. U.S. chart to an impressive eighth week. This enduring success underscores the potent combination of star power, a globally unifying event, and a well-crafted anthem.
Meanwhile, the cinematic world is experiencing its own wave of musical influence, with Tame Impala’s "Loser" experiencing a meteoric rise on both major global charts. This surge is directly attributed to its prominent placement in the blockbuster film Spider-Man: Brand New Day, a testament to the powerful synergy between film synchronization and music consumption in the digital age.
Global Charts Dominated by World Cup Anthem
"Dai Dai," which first captured the top spot on the Billboard Global 200 in mid-July, continues to command significant listener engagement. In the tracking week of August 7-13, the song garnered an estimated 44.1 million streams worldwide, despite a 10% week-over-week decrease. Sales figures also remained robust, with approximately 6,000 units sold globally, a 9% dip from the previous week. These numbers, compiled by Luminate, highlight the sustained appeal of the track even after the conclusion of the month-long soccer spectacle.
On the Billboard Global Excl. U.S. chart, which excludes American listeners, "Dai Dai" has been a consistent leader since early July. During the same tracking period, the song accumulated 37.8 million streams and 4,000 sales outside of the United States, reflecting a 10% and 8% decrease respectively. The song’s performance in the U.S. market has also been noteworthy, showing continued traction across various radio formats. It currently holds the position of Greatest Gainer on Rhythmic Airplay, climbing to No. 3, and previously topped the Latin Airplay chart for a week in late July.
The FIFA World Cup, held across Canada, Mexico, and the United States in 2026, is the most prestigious international football competition contested by the senior men’s national teams of the member associations of FIFA. The tournament, which spans several weeks, culminates in a final match that captures the attention of billions worldwide. The selection of an official song is a crucial element in building anticipation and uniting fans through music, and "Dai Dai" has evidently succeeded in this endeavor, leveraging the star power of Colombian pop icon Shakira and Nigerian Afrobeat sensation Burna Boy. Shakira, a veteran performer at global sporting events, including previous World Cup ceremonies, brought her signature flair, while Burna Boy’s global appeal further amplified the song’s reach.
Spider-Man’s Sonic Impact
The resurgence of Tame Impala’s "Loser" into the top 10 of both the Billboard Global 200 and Global Excl. U.S. charts is a compelling narrative of how film soundtracks can reignite a song’s popularity. The track has seen a dramatic surge, climbing to No. 5 on the Global 200 with a 72% increase in streams, reaching 30 million worldwide, and a 27% rise in sales to 2,000. This remarkable leap is directly linked to its inclusion in Spider-Man: Brand New Day, a film that has already surpassed the $2 billion mark globally at the box office within its initial three weekends of release.
This marks Tame Impala’s second top 10 hit on the Billboard Global charts, following the success of "Dracula," featuring JENNIE, which peaked at No. 2 in April. Both tracks originate from the Australian band’s 2025 album, Deadbeat. The band, led by Kevin Parker, has consistently delivered critically acclaimed psychedelic rock and pop music, and this recent chart success further solidifies their enduring appeal across different media platforms.
The impact of the Spider-Man franchise on music charts extends beyond Tame Impala. Notably, the three biggest gainers on the Global 200 chart all benefit from their association with the superhero universe. Following "Loser," Steve Lacy’s "Oh Yeah?," also featured in Spider-Man: Brand New Day, has seen a dramatic ascent, blasting from No. 158 to No. 23 with a staggering 95% increase in streams, totaling 20.5 million worldwide. Furthermore, the 2018 hit "Sunflower" by Post Malone and Swae Lee, famously from Spider-Man: Into the Spider-Verse, has experienced a significant rebound, bounding from No. 53 to No. 29 with an 18% increase in streams, reaching 22.8 million. This phenomenon highlights the potent cross-promotional power of major film releases in driving music discovery and consumption.
Shifting Dynamics in the Global Excl. U.S. Top 5
In the international arena, the Billboard Global Excl. U.S. top five showcases a dynamic interplay of established hits and rising contenders. While "Dai Dai" maintains its stranglehold at No. 1, Ariana Grande’s "Hate That I Made You Love Me" has settled at No. 2 after a successful run that saw it occupy the top spot for three non-consecutive weeks beginning in June. Ella Langley’s "Choosin’ Texas" has made a strong comeback, climbing from No. 4 to No. 3 after previously reaching the No. 2 position. Grande’s other entry, "Petal," has seen a slight dip, falling to No. 4 from its initial No. 2 debut.
The influence of the Spider-Man franchise is also evident in the Global Excl. U.S. chart, with Tame Impala’s "Loser" soaring to No. 6, up 79% with 20 million streams outside the U.S. This mirrors its success on the Global 200 and marks another significant achievement for the band.
Other notable movements include Justin Bieber’s "Beauty and a Beat," featuring Nicki Minaj, which lifts from No. 5 to No. 4. This track previously held the No. 1 spot for two weeks in May. Meanwhile, BTS’s "SWIM" descends from No. 4 to No. 5, after an impressive eight-week run at the top since April.
Understanding the Billboard Global Charts
The Billboard Global 200 and Global Excl. U.S. charts are comprehensive rankings that measure song performance based on streaming and sales data compiled from over 200 territories worldwide by Luminate. The Global 200 encompasses all worldwide data, while the Global Excl. U.S. chart focuses on metrics from regions outside of the United States.
The methodology for these charts employs a weighted formula that integrates official streams from both subscription and ad-supported tiers of audio and video music services. Download sales from full-service digital music retailers globally are also factored in. Importantly, sales from direct-to-consumer (D2C) websites are excluded from these calculations to ensure a standardized and verifiable measurement of chart performance.
The latest chart rankings, dated August 22, 2026, will be officially updated on Billboard.com on Tuesday, August 18th. While the top 100 titles are accessible to all readers, the complete 200-title rankings are exclusively available to subscribers of Billboard Pro, Billboard’s premium subscription service. For ongoing updates and news related to chart performance, users can follow @billboard and @billboardcharts on X (formerly Twitter) and Instagram.
Luminate, as the independent data provider for the Billboard charts, conducts a rigorous review of all submitted data. This process involves authentication and verification of information. In collaboration with Billboard, any data deemed suspicious or unverifiable is systematically removed based on established criteria before final chart calculations are finalized and published. This commitment to data integrity ensures the accuracy and credibility of the Billboard charts as the definitive measure of global music success.